Most photographers spend the majority of their time and energy trying to book new business, often missing out on numerous sales opportunities right under their nose. In today’s post, I’ll share five strategies that can significantly impact your sales without booking any new business. 1. Create An Offer that Your Customers Can’t Resist Over the

I think most sports photographers are missing a lot team banner sales and other opportunities simply because the parents and coaches don’t think about us when it’s time to create their team banner. Many teams are having a mom on the team do a team shot and sending it to a local sign company to

Not a week goes by that I don’t have an envelope from a photographer come across my desk that is so bloated and so confusing it’s no wonder their order averages are suffering. The problems on the envelopes are all across the board, but range from poor packaging creation (low margins), poor layout and design,